Kardashians help raise public awareness of ABMDR mission

Los Angeles, June 9, 2013 – Recently Kim Kardashian took a swab test, which will determine her eligibility to become a potential bone marrow donor, and urged her fans to follow suit. Kardashian took the test to raise public awareness of the mission of the Armenian Bone Marrow Donor Registry (ABMDR) and to help her cousin, Cici, a cancer patient, as well as others who urgently need donor matches for life-saving bone marrow transplants.

Also taking a swab test was Kardashian’s mother, Kris Jenner. Subsequently they both posted videos of their tests on the Keek social video network, to show fans how simple and easy the test is. The videos can also be accessed from the ABMDR site, at abmdr.am/kim-karashian-joining-abmdr-registry/.

Earlier this year, Kardashian’s sister, Kourtney Kardashian, likewise took a swab test and issued an appeal, urging the public, and especially those of Armenian descent, to join ABMDR as potential bone marrow donors.

“We thank the Kardashian sisters and Kris Jenner for helping advance the ABMDR mission to save lives,” Dr. Jordan said.

About the Armenian Bone Marrow Donor Registry: Established in 1999, ABMDR, a nonprofit organization, helps Armenians worldwide survive life-threatening blood-related illnesses by recruiting and matching donors to those requiring bone marrow stem cell transplants. To date, the registry has recruited over 24,000 donors in 18 countries across four continents, identified 2,135 patients, and facilitated 16 bone marrow transplants.

For more information, call (323) 663-3609 or visit abmdr.am.

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Kim Kardashian during her video appeal (photo courtesy of Kim Kardashian).

Kim Kardashian (right) with her cousin, Cici.

Kourtney Kardashian (right) with her cousin, Cici.

 

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